Television and Media - TV Advertising - Selling Magic Potions and Happy

Advertising - Selling Magic Potions and Happy Pills   The marketing world is a sea of fishermen waiting for some starvation little fish to snatch up the bait.  The bait is the commercial.  Although the advertising industry provides the consumer with the opportunity to explore what is available, this industry can also lead people into believe that there are magical cures that can eliminate the un indigenceed and create the wanted.  For instance, the print ad for Dove Nutrium Age Defying Body Wash implies that by utilise this result you can look as young as you feel.  However, by analyzing the impact of the ad, the visual and verbal content, and the audience that it targets, the consumer is able to conclude that this product may supporter your skin, but will not affect feeling in the way of your emotions as portrayed by the laugh lady.   The impact of this ad encourages consumers to buy this product so that they can feel the way the Dove woman fe els.  The term feeling is mentioned three times in the print, and the look on her face is expressing an exalt emotion.  If I were to attach words to the expression on her face, they would say, I am so happy and full of joy that I want to throw my interrogation back and laugh.  Is the Dove Company trying to tell me that this body wash is going to make me feel like that and defy age at the homogeneous time?  So the next time I am feeling broke, fat, ugly, old, alone, and depressed, I will whip out my Dove and it will wash all those grownup feelings away.  I may have gone too far with the emotion, but the lure is about how I feel.  I would love to feel the way the laughing lady feels.  But smart consumers wi... ...men that I know that fit into this category, are looking for age-defying products that reduce signs of wear and tear and that increase the youth they once had.  In some form or another, everyone is trying to be healthy, and bei ng healthy helps improve the way they feel.  Women above the age of 29 are beginning, if they dont already, to feel the chasten in their health.  This ad is a decoy for those women.   The commercial world is full of disguised promises.  Through images, trick sentences, gripping messages, and society made into moving targets, the consumer is pin down into believing that magic potions and happy pills exist in the world.  Not all advertisers are out to pull the wool over our eyes, but they all want our attention and they will do mind-twisting acrobats to get in to the world of the consumers unconscious.